ABM Is a Marathon, Not a Sprint

Jabmo > News Coverage > ABM Is a Marathon, Not a Sprint

ABM is a must-have for B2B marketers to drive engagement and boost sales. Yet, most ABM programs are still in the exploration phase. Learn how to make your ABM programs go the distance! TavTepfer, CCO at Jabmo gives her number one piece of advice for B2B buyers and sellers in this new digital environment for an article in Martech Series.


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