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Medical & Life Sciences Products

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Trends Impacting Buying in the Life Sciences Industry

The life sciences industry is undergoing significant changes, so it’s no surprise that marketing to industry buyers must change too. SOURCES [1] PwC. Global top health industry issues. Defining the healthcare of the future. [2] Deloitte. 2018 Global life sciences outlook. Innovating life sciences in the fourth industrial revolution: Embrace, build, grow....