Advances in 3D-printing technology have created new opportunities and uses for powder metallurgy, allowing engineers and designers to print on-demands parts on site. For powder metallurgy manufacturers, this means they’re now tasked with reaching a whole new set of buyers.
Reaching these buyers comes with increased difficulty because B2B buying has been taken out of the hands of individual decision makers and taken over by committees of stakeholders.
In this report, you’ll learn:
- How the industry is growing and the marketing challenges presented by that growth.
- How IP targeting can help powder metallurgy parts manufacturers reach unknown stakeholders and influencers within their target accounts.